Ideas


Our inspiration board for video production and creative exploration.

5 Mistakes You Must Avoid in Video Production

March 8, 2018

Producing a video for your business can vastly aid in sales and branding, but how should you ensure that you are fully utilizing your video’s capabilities? Here is a list of 5 things you should take note of when producing a video.   1. Not Having A Clear Target Audience No matter how powerful your […]

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Is Animation Suitable For Your Business?

March 5, 2018

In the world of animation, the possibilities are almost endless. The beauty of animation is that it is customised, making it a very strong branding tool. Animation comes in many forms – 2D, 3D, motion graphics, infographics, 3D projection, and etcetera. With the luxury of customisation, coupled with the fact that the risks involved in […]

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Video Marketing Strategy Targeted At Millennials

March 2, 2018

According to Becker Digital, the millennial consumer base accounts for $200 billion of spending annually. If this is not enough to convince you that millennial marketing is essential, get this: the millennial population is much greater in size compared to any other generation. As the future drivers of our economy, the purchasing power of millennials […]

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How to produce quality videos on a budget

February 22, 2018

First things first, let me get this straight, cutting your production budget does not always mean compromising on quality. More often than not, cost of production rises due to bad planning and the lack of foresight. If you are facing a budgeting roadblock and need to further reduce your production expenditure to achieve healthier profit […]

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